The EU Cookie Law – Does Your Website Comply?

The EU Cookie Law – Does Your Website Comply?

26th May 2012 was a date many in the UK’s IT community weren’t looking forward to.It was the day that the grace period ended for the implemention of the so-called ‘EU Cookie Law”. On 25th May 2011, the UK Government implemented European Union Directive in the Privacy and Electronic Communications (EC Directive) (Amendment) Regulations 2011. The Regulations require websites that leave non-essential ‘cookies’ on...

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Local Marketing: What Is WordPress And Why Is It Important For Your Local Business?

Local Marketing: What Is WordPress And Why Is It Important For Your Local Business?

What Is WordPress And Why Is It Important For Your Small Business Marketing? Most people know WordPress as ‘blogging software’, but it’s so much more than that. Technically, it’s called a ‘Content Management System’ (CMS). Until only a few years ago, such systems were the preserve of large companies as they were so expensive. But as WordPress is open source, it’s free! At this stage, it’s worth...

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Local Marketing For Small Businesses – Google+ Local

Local Marketing For Small Businesses – Google+ Local

Local Marketing – Are you giving business to your competitors? Consumers are increasingly turning to the internet to find goods and services locally. But many local businesses think that using the internet is only relevant for big businesses. How wrong they are! Local businesses that get into online local marketing have a massive advantage over their competitors. Google actually help local business with their local marketing. Google+...

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Search Engine Optimization For Local Marketing

Search Engine Optimization For Local Marketing

Search Engine Optimization For Local Marketing Does your website bring in business? If not, then your website may need to be optimized to make it search-engine friendly. Search-engine optimization or ‘SEO’ is the process of improving the ranking of a website in the search-engines’ ‘natural’ or ‘organic’ search results, i.e. the unpaid results on a page. The higher up a website appears in the search...

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Smartphone Apps For Local Businesses

Smartphone Apps For Local Businesses

Smartphone Apps For Local Businesses   You’ve probably got one in your pocket or handbag. And they’re revolutionising the way people search for local goods and services. What is it? The smartphone. You may have noticed how big businesses are giving away free applications or ‘apps’ for smartphones? Smartphones are essentially microcomputers and apps are pieces of software that make them highly versatile...

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